About Chinglish

In recent years there have been numerous attempts by local governments in China to suppress the phenomenon called “Chinglish.”

We sometimes jokingly refer to these initiatives as the “Chinglish Suppression Inspectorate.”

However, Chinglish is the key to smooth Chinese-English interaction, a healthy China trade, and, by extrapolation, the rise of Chinese brands.

One could argue that Chinglish is an “in-between brand” and that China's Innoflection Point will coincide with the popularization of Chinglish Total Communication.